Driving Prospects to Your Website*
Creating Profitability in Agent Websites

*Successful completion of this course and exam is an approved substitute for CRS courses required to earn the CRS Designation.  Two approved one-day courses may be substituted for one two-day CRS course that is required to earn the CRS Designation.  This course is approved under the One-Day Course Program.
 

Morning
8:30 - 12:00

  • Impact of "Keyword Phrases" 
    What are "Keywords Phrases"?
    Finding out what prospects are asking
    Your competition's website can talk to you
  • Creative Website Page Titles
    The huge impact of structuring a website Title Pushing your competition off the search pages Tips & tricks of creating a website Title
  • How Meta Tags Fit In
    Creating Meta Tags that attract business Tying "keyword phrases" into Meta Tags What to tell your webmaster to help you
  • Google and "Link Popularity"
    "Ling Popularity": Why is it so important? Tricks to link to your own website Making others want to share links with you

Afternoon
1:00 - 4:30

  • Imaginative Design & Content
    Website design examples that "kill"
    What content is needed & implementation
    Moving from content to communication
  • Creating Website "Themes"
    How "Themes" lead search engines to you "Cross pollinating" increasing your network How Disney took advantage of Themes
  • Search Engines vs. Directories
    Getting found by the major Search Engines Getting found by the major Directories How to Pay 'n Play with Pay-Per-Click
  • Search Engine Submissions
    How to make the biggest "splash"
    What search engines do and don't like
    Making it all work for you

About The Course

The course demonstrating active/passive marketing.
Driving Prospects to Your Website is a productivity course for both you and your webmaster. This 1-day course trains you at a more advanced level. But don't worry. Even the beginner can understand the concepts and take the detail oriented 159-page resource manual to your webmaster for implementation. Get the latest information that you need to know about Website Positioning. Then move into the world of Website Design & Content to Motivated Communication.

Why, How & When.
Each module is divided into 1) Why this feature is important, 2) How this feature is used, and 3) When this feature would be used with Case Studies for further examples of the real world.

What Can I Expect to Learn?
Don't worry about bringing a legal pad. The course comes with a detailed workbook explaining exactly what you'll need to do in order to make huge profits from your website. Some of the learning objectives include:

  • Recognize how to create effective domain names that will draw buyers to websites
  • Understand what makes a good website design pleasing, demonstrating you more professionally
  • Learn how to select the best keywords by understanding what the buyer is looking for
  • Learn how search engines deliver info stored from their databases to the person putting in a search
  • Discover what content is of value to buyers and how they can improve their websites by adding and linking this content
  • Learn the value of virtual tours to today’s buyers and how to use them as a preview device
  • Gain knowledge of how to use the counselor's role in real estate through the Internet which now gives the agent the ability to give these services in a non-threatening way via their website

What Computer Background Knowledge do I Need?
None. That's the beauty of this class. Your website will be built by a Website Designer. The marketing of it will be done by a Website Positioner. What you need to know is what to request from their services. A blueprint if you will, to give them to follow. The blueprint is found in the 160 page resource manual explaining why each of the different points is important to you.

Workshops, Workshops, Workshops.
If you think you're going to come and just listen, forget it. Every module is geared around workshops to get you involved with how each process works. You will leave the course with case studies and examples to do over and over again.

Fun and Interesting.
Whether you are an advanced user or just looking into upgrading your website, this course demonstrates the next level of website productivity. Advanced users will learn how to easily modify their websites themselves while those newer to website positioning will have the tools to give to their webmaster to do it for them.

Successful Agent Websites Examined.
The course will give you the opportunity to see demonstrated many of the major agent websites that make huge revenues. You will not only see demonstrations of these excellent websites, but also an explanation of why they work so well!

No Course is Quite Like This.
Driving Prospects to Your Website is both a productivity seminar as well as a hands-on "how to" course for modifying your website to make it more "search engine friendly". Included are learning materials designed to cover more material, as well as graphical illustrations designed to assist in the learning process.


Call Suzanne Rentmeister (800) 277-1316 (Toll Free)
                  or Fax (801) 261-3523
                  or E-mail: suzanne@computercamp.net

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Contact Information

Randy Eagar CRS, GRI
President Computer Camp
Website Architect & Positioning
970 Murray-Holladay Rd. #3A
Salt Lake City, UT 84117
(800) 277-1316 - Toll Free
(801) 261-3523 - Fax

Electronic mail

Sales & General Information: sales@computercamp.net
Customer Support:
Webmaster: webmaster@computercamp.net